Target audience - who does not have Internet and why

@Konrad_Roeder wrote:

Continuing the unanswered question/discussion from Target audience and resources:

Here's a reference I've been reading...
Internet for All A Framework for Accelerating Internet Access and Adoption

Here are some of the highlights

The study found that there are four major reasons people don't have the Internet:

1) Infrastructure
No electricity
No 3G coverage
No fiber, cable or DSL

2) Affordability
Poverty
Broadband not affordable

3) Skills, awareness and cultural acceptance
Illiteracy
Women less connected

4) Local adoption and use
Language barrier

What can Outernet do to address these market segments:
Infrastructure
- Satellites can reach where cellphones, fiber, cable and DSL can't reach

Affordability
- The solution needs to be very inexpensive. How can it be cost-reduced?

Skills, awareness and cultural acceptance
- Can literacy be taught by Outernet? I think that the materials to help people learn to read can be distributed. The news in simple language is an excellent way to begin reading.

Local adoption and use
- can a new language be taught? I have learned four languages in my life (German, French, English and Spanish) and I'm slowly working on a fifth - Russian.
- Homeschooling materials

I think that learning new languages should be part of the database that's sent out with the Outernet units (Lanterns?).

I think there are quite a few overlooked target audiences in the US (and the rest of the world)
1) Off grid folks
2) Tiny home residents
3) Full-Time RV'ers

Your comments...
--Konrad, WA4OSH

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